From strategic leaders to precision specialists, these Star Wars-inspired dashboard personas reveal why some reports succeed while others fall flat—and how UX design can make all the difference.

Just like Pixar’s Inside Out takes us through Joy, Sadness, Anger, Fear, and Disgust, data designers ride the same emotional rollercoaster in our day-to-day work. Here’s a funny (and surprisingly useful) guide to managing those highs and lows.

MoonStory is where data meets design. Follow along for Power BI tips, UX best practices, and stories from the data community—always aiming for the moon.